Google has rolling out the changes since the release of Google Analytics v5, continuing to push the limits of what some still persist in calling a non enterprise web analytics tool.  While others are providing detailed summaries of each of these new features, here are my brief thoughts on each. Custom Reports Custom reports are [...]

Zara launched their new website on 2nd Sept, including the ability to buy online for the first time.  It was launched across multiple countries with alternative language versions available in some countries.  There have been numerous reviews of the website published, some related to the products available on the website or providing an overview of [...]